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Archives for : September2011

Why a mug is not just a mug

I would like to introduce you to a “The no-so-official 100 ways to use a Coffee Mug”.
Here are the first 10. Every week I would add more. The idea is to think out side the box. Re-vamp a traditional product that would offer you thousands of possibilities to market your brand.
Email your own ideas and we would add them to our list.

1. It’s reusable packaging for any product that will fit inside (reuse as a coffee mug or desk caddy).
2. It’s a memo (imprint with important company dates, announcements, etc.).
3. It’s a shirt box (stuff with an imprinted T-shirt).
4. It’s a computer disk case (insert a mini-CD or DVD, or shrink-wrap to the bottom).
5. It’s a planter (put a layer of small rock or gravel in the bottom first for drainage).
6. It’s a candle (these are available in the industry).
7. It’s a calendar (imprint a calendar on one side, company message on the other).
8. It’s a desk caddy (fill with imprinted pens, pencils, small ruler, letter opener, etc.).
9. It’s a candy dispenser (fill with candy…duh!).
10. It’s a unique invitation (imprint invitation on side – another twist: require that they bring the invitation with them to the event).

Feel like need a coffee mug?Talk to us!

Have a coffee & enjoy your day!

10 more uses for a Mug

We are still in “mugmood”, so here is the second part of our “mugletter” Ready to read more unconventional ideas on how to present or use a classical coffee mug? We put together a list of 100+ uses, some from our team, some from colleagues, friends and partners. Here are the next 10. Want to review the previous ideas? Check them online. 11. It’s a presentation container (insert client’s product). 12. It’s an award (imprint with achievement – consider gold imprint). 13. It’s an enhancer (adds perceived value to whatever you put inside). 14. It’s a thank you gift (wrap in cellophane and clinch with a ribbon at the top). 15. It’s a tool box (insert mini-screwdrivers, a mini-flashlight, a tape measurer, etc.). 16. It’s a first-aid kit (insert bandages, headache medicine, etc.). 17. It’s a hangover kit (insert headache medicine, ear plugs, phone number for AA, etc.) 18. It’s a watch case (insert an imprinted wristwatch). 19. It’s a coaster set (insert cork or disposable coasters). 20. It’s a cold-recovery kit, AKA “get yourself back to work” kit (imprint with good wishes, fill with chicken soup mix, a thermometer, cold medicine, etc.).